Are You Ready To Cut Out the Middleman And Start Generating Your Own Leads?

Setup Your Facebook Ad Campaigns to Get Low Lead Costs
52 Detailed and Actionable Training Lessons

Copyright © 2018 InsFunnels

Be Able To Generate Your Own Final Expense Facebook Leads!

No Longer Be Dependent On Lead Vendors Ever Again!

Get the Exact Video Scripts & Ad Copy that’s Produced $9 Leads!

Have a Step-by-Step Blueprint To Create and Manage Your Ads!


After You Complete This Training You Will:


From: Josh Monen
Battle Ground, WA
Sept. 4, 2018

Dear Friend,

I’m writing this knowing it’s going to piss a lot of people off. But you know what I’ve learned in life? You can’t please everyone… as Dan Sullivan, founder of Strategic Coach, says: “Decide who you’ll be a hero too and serve them.”

As you probably have guessed, the lead vendors who are making a killing generating Facebook leads and reselling them to agents like you DO NOT want me to write this letter or teach this course. Why? Because once you know everything they know you’ll have no need for their services anymore.

Bypass Lead Vendors and
Save $18,000 to $24,000+ Year!

You will no longer have to call them up and pay $30 for a lead that you yourself can generate for $10-15. It may not seem like much until you do the math:

Buying Leads @ $30 Each
$30 x 100 leads a month = $3,000 a month
$3,000 x 12 months = $36,000 a year

Self-Generated Leads @ $15 Each
$15 x 100 leads a month = $1,500 a month
$1,500 x 12 months = $18,000 a year
→ SAVINGS = $18,000 A YEAR!!

Self-Generated Leads @ $10 Each
$10 x 100 leads a month = $1,000 a month
$1,000 x 12 months = $12,000 a year
→ SAVINGS = $24,000 A YEAR!!

Yes, you stand to save $18,000 to $24,000 a year if you’re buying 25 leads a week at $30/each. Of course, if you’re a bigger spender, say 50 leads a week, you could save $36,000 to $48,000 a year!  

Now imagine what you could do with all that money you’re saving. $18,000 divided by $15/lead = 1,200 more leads. Even if you only close 10% of those, and assuming a $600 average commission, then that’s actually $72,000 in additional income you’re missing out on too!

If that doesn’t motivate you to cut out the middleman and figure out how to generate your own leads using a proven system, then you can stop reading right now because this is not for you.

However, if you’re ready to roll up your sleeves and get to work then I have great news for you…. I just released a new one-of-a-kind course that will show you everything you need to know to generate your own final expense leads on Facebook.

This is the EXACT same strategy, tactics and ads my team and I are actively using to generate final expense leads for our clients here at Insurance Funnels.. See screenshots below of results:

One of the best things about this course is that you do not need to be super tech-savvy to do this. You also do not need to have any prior digital marketing experience. To prove this to you let me tell you a story about a new ads manager - with ZERO marketing experience -- who I recently trained up to manage one of our client campaigns.

It all started about a few months ago when I was in my living room talking (well, more like whining) to my wife about how busy I was trying to keep up with the increasing demand from agents to do Facebook ads for them.

I said something like, “Man, if someone wanted to make money they should learn how to do Facebook ads. There’s so much demand for that right now.” My sister-in-law, Loretta, happened to be in the room and she said, “Hey, I’d be interested in doing that.”

“Really?” I asked. I was sort of surprised since she was a busy stay-at-home mom of two young kids. I told her I’d offer to train her up and she could decide if she wanted to really do this or not.

Results We’re Seeing Using the Same Strategies & Tactics from this Course

If You Can Follow Simple Step-by-Step Instructions You Can Do This Too!

The reason I share this story is to prove to you that you do not need to be a marketing geek like me to make this work for you. And if you know how to send and receive email and post things on Facebook then you’re as tech-savvy as you need to be to do this! So don’t let that stop you.


Josh Monen

Josh Monen

I designed a custom training program for her based on what she would need to know to setup and manage final expense lead gen campaigns for clients. I documented step-by-step processes and recorded a bunch of screencast videos showing her what to do.

Keep in mind, Loretta, had no experience in marketing and didn’t even consider herself super tech-savvy. But she was eager to learn! And the result?

Well, after about 3 weeks of training I said, “Ok, I think you’re ready to try this on a real client.” So she followed my processes and launched a campaign on her own. We both couldn’t wait to see the results! We launched this agent on July 26th and within 13 days that campaign generated 100 leads at $9.22 each! Not bad for a beginner, right?

How A Stay-At-Home Mom With No Marketing Experience
Used This Training to Generate 100 Leads in 13 Days!

Facebook Ads Bootcamp for FE Agents Will Help You:


Take the "Scary" Out of Facebook's free Ad Manager Tool


Put Your Facebook Ads to Work for You While You Sleep


Course Curriculum

Course Overview and Welcome Video


The 3 Main Components of Facebook Ads

Organic Social Media vs Paid Social Media

How to Get the Most Out of this Course

Facebook Lead Ads 101

4 Lessons

(Value: $5,000)

Coaching/Training Calls

(Value: $400)

Access to the Private Facebook Ads for Final Expense Agents Facebook Group

(Value: $97/month)

The Killer Video Script

(Value: $1,500)

The Ad Copy Swipe File

(Value: $1,500)

Understanding Profiles, Business Pages & Ad Accounts

Facebook Ads Manager vs Facebook Business Manager

How To Set Up Your Facebook Business Page

How To Get A New Logo Created for $10


Laying A Solid Foundation

7 Lessons

How To Set Up Your Business Manager Account

How To Set Up Your Facebook Ad Account

Payment Methods and Billing Frequency Overview

Campaign Objectives and How They Work

Understanding the Different Audience Types in Facebook


Lay of the Land: 30,000 Foot View
The Facebook Hierarchy: Campaigns > Ad Sets > Ads

6 Lessons

Location and Other Targeting Options

How To Organize Your Campaigns for Success

Key Terms and Metrics Defined and Where To Find Them

Create and Name Your First Ad Sets

Choose Your Budget and Bid Strategy

Select Your Audience: Location, Age, Income, etc.


Setting Up Your First Lead Gen Campaign
Create and Name Your Campaign

Schedule Your Ads: 24/7 vs Pausing Ads

5 Lessons

Writing Persuasive Copy that Converts!

Understanding the Different Copy Sections

Long-Form vs Short-Form Ad Copy


5 Lessons

Copywriting that Converts
Why Copy Matters (Even for Video Ads)

Common Copywriting Mistakes to Avoid

Step 1: The Script

Step 2: Video Production

Step 3: Voiceover

Facebook Video Ads 101
How To Make 1-Minute Videos


7 Lessons

The Killer Video Script Overview

Slideshow Video (PowerPoint or Keynote)

Handwritten Videos

Copywriting Tips for Forms & Fields To Select

A Quick and Easy Way to Create a Privacy Policy

Where the Lead’s Info Will Go When Completed

How Facebook Lead Forms Work
Create Lead Forms that Convert


4 Lessons

How Should I Respond to Comments On My Ads?

Should I Test Out Using Live Action/Talking Head Videos?

Will This Work for Mortgage Protection and Medicare Leads too?

Facebook Lead Ads: FAQ
What Happens If My Ad Account Gets Disabled?

Is It Worth It To Test Traffic or Conversion Campaigns?

How Can I Train Someone Else To Do This For Me?


6 Lessons

Step-by-Step Process of Setting Up New Lead Email & Text Notifications

Automated Emails and Text Messages
Why You Must Integrate Your Lead Form with Zapier


4 Lessons

Using Your Lead Spreadsheet to Manage Follow Ups

Step-by-Step Process of Triggering Quote Confirmation Emails to Your Leads

The Step-by-Step Documented Processes to Setup and Manage Campaigns

(Value: $2,000)

TOTAL VALUE = $10,097

All this now for just: $1,997

Spots will be reserved on a first-come basis.

If you’re interested in this, please click the “Join Now” button below.

00 days 00 hrs 00 mins 00 secs

Summary of What You’ll Get
Course Starts Sept 11, 2018!
Join Now!Yes! I Want To Generate My Own Leads!


(First 10 People To Sign Up ONLY)

Specific Ways To Determine If Your Videos Are Working

How To Manage and Optimize Your Campaigns
Pausing Losers and Re-allocating Spend to Winners


4 Lessons

How to Decide What To Test: Audience, Placement, Creative, etc.

Key Campaign Metrics To Review Weekly

What is your refund policy?

There are no refunds on this. All sales are final. The reason for this is because I don’t want agents buying this, swiping all the ads, scripts and processes and then requesting a refund. That’s not fair to everyone else who paid for it. So sorry, but no refunds.

What format is the course delivered in?

Most the modules are video lesson. There are also text lessons when appropriate. 

How do I get access to the documented processed and checklists?

When you sign up you’ll be given the private link to the Processes Folder in our Google Drive account. We ask that you don’t share this with anyone outside your immediate team.

Will this work for local leads and statewide lead campaigns?

Yes. We’ve ran both. The statewide ones are usually cheaper. However, we’ve gotten less than $8 per lead on local campaigns too but it’s uncommon.

I still have questions, who can I email?

Josh at

Common Questions

Step-by-Step Processes & Checklists

When I say this course will literally give you everything you need to generate your own FE leads, I’m serious. In addition to the training videos you will also get access to the same written processes and checklists that we use here. I create these in Google Docs and you will get View-Only access to them. This means whenever we make updates to our way of doing things the documents you have access to will also be instantly updated! That’s cool, right? See the short video above for details.



or 3 payments of $750




Facebook Ads Bootcamp 
for Final Expense Agents 2018

Watch Video To Learn More.